- published: 12 Jun 2016
- views: 188
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See how the online grocer gets thousands of orders to its customers in New York City daily.
Macaulay Honors College Seminar 4 popular education product by Brianna Naizir, Fanny Ho, Ashley Abraham, Nicholas Randazzo, Amir Stewart, and Minhal Mahmood (Professor Hillary Caldwell) Petition: www.change.org/p/boycott-freshdirect South Bronx Unite: http://southbronxunite.org/ Friends of Brook Park: http://friendsofbrookpark.org/ White Paper: http://macaulay.cuny.edu/eportfolios/caldwell16/files/2016/05/The-Future-of-Environmental-Justice-White-Paper.pdf Course Webpage: http://macaulay.cuny.edu/eportfolios/caldwell16/category/future-of-community-gardens/
Giant retailers like Walmart and Amazon see groceries as the next frontier in e-commerce, but Vinita Nair takes you inside FreshDirect, an online grocery service that has been showing up at front doors for more than a decade.
In February of 2012, New York City and New York State announced this massive subsidy package to finance the relocation of FreshDirect to the Harlem River Yard in the South Bronx. South Bronx residents and community-based organizations through the South Bronx Unite! coalition have opposed and filed litigation to prevent the move because, among other things, it would add thousands of car and diesel truck trips every day to a residential community with high asthma rates and a high pollution burden. Grocers and bodega owners join in opposition to this outrageous misuse of public funds that would give Fresh Direct an unfair competitive advantage leading to the closure of vital bricks and mortar stores, and the jobs that they provide, in the South Bronx and throughout New York City. More info at...
Different Is Good: FreshDirect Redefines the NYC Grocery Landscape For an example of the relationship between technology and strategic positioning, consider FreshDirect. The New York City--based grocery firm focused on the two most pressing problems for Big Apple shoppers: selection is limited and prices are high. Both of these problems are a function of the high cost of real estate in New York. The solution? Use technology to craft an ultraefficient model that makes an end-run around stores. The firm's "storefront" is a Web site offering one-click menus, semiprepared specials like "meals in four minutes," and the ability to pull up prior grocery lists for fast reorders—all features that appeal to the time-strapped Manhattanites who were the firm's first customers. (The Web's not the onl...
Fresh Direct delivery guy gets his groove on
For three days our GoMODEL teams spread the good word about Fresh Direct at the office. Targeting on-the-go office workers in the busy areas of Park Ave., 6th Ave., and Wall Street/Broadway, our models handed out snacks and drinks to those office workers in the area. All handouts came with a coupon for Fresh Direct at the office as well as a detailed explanation of the promotion by our highly informed and enthused GoMODELS. The handouts, coupons, and information were welcomed by people who are looking to eat better and save money while at the office. The word is out. Fresh Direct is now at the office.
Fresh Direct With FREE DELIVERY FOR TWO MONTHS https://www.freshdirect.com/pdp.jsp?catId=gro_gear_dlvpass&productId=mkt_dlv_pass_3mnth&cm_vc=UC_DP_trial_20121129 Thanks For Watching :-) Please Like and Subscribe Follow me: Twitter.com/JustSandsWorld IG: @JustSandsWorld Write To Me: Sanders Kennedy P.O. Box 1045 New York, NY 10008 Email for business inquiries only: SandersKennedy3@gmail.com Disclaimer: All products were bought by me, and all opinions are my own. This is NOT a sponsored post.
Join FreshDirect's co-founder David McInerney, as he champions changing the way people eat as a featured speaker at the 2013 TEDx Manhattan conference. McInerney travels the world meeting with hundreds of farmers, fisherman, and ranchers to source the healthiest, freshest, highest quality foods in existence for FreshDirect's customers. During his travels, McInerney has become keenly aware that there is a fundamental flaw in our food system, which forces our farmers to grow food for transport rather than taste. What's more, today fresh foods don't taste like they should; people aren't eating them, and processed foods are winning--and its crippling our country's health. During TEDx Manhattan, McInerney calls on the retailer and the consumer to help change our broken food cycle and join in...
FreshDirect could be heading towards the block in the not too distant future, according to The Deal's Sarah Pringle. According to Pringle, the timing may not be far off because of the increasing threats from various players including Ahold USA's Peapod LLC and Amazon.com Inc's AmazonFresh LLC business. Closely held FreshDirect, based in Long Island City, is an online order-and-delivery grocer serving primarily the New York City metro area. With additional customers in New Jersey and Connecticut, FreshDirect distinguishes itself via its focus on organic and locally grown food products and meals. Its annual revenue reportedly sits at about $400 million to $500 million. Subscribe to TheStreetTV on YouTube: http://t.st/TheStreetTV For more content from TheStreet visit: http://thestreet.com...
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Masterpass-enabled bots work across multiple verticals – from restaurants to retail – making conversational commerce frictionless while delivering a more personalized experience. Historically, Fresh Direct has operated as an online grocer delivering to residences and offices in Connecticut, New Jersey, New York and Pennsylvania. Working with Mastercard, Fresh Direct now makes it easy for customers in those markets to browse, shop and purchase their groceries directly within Messenger.
In this episode of Live @ Tainted Blue, New York City based DJ and Music Producer, DJ Fresh Direct discusses his music production influences, how he learned his craft and what tools he prefers when working on his music. To listen to more of DJ Fresh Direct's music visit: http://djfreshdirect.com/ Live @ Tainted Blue is an episodic web series documenting life in a state of the art recording studio in Times Square, New York City. The series features audio technology and music production quick tips from the Tainted Blue team, music performances as well as lifestyle and cultural segments that give you insight into the contemporary music industry community. Learn more about Tainted Blue Studios http://www.taintedblue.com/ How did you learn music production?