- published: 06 Apr 2010
- views: 18787
See how the online grocer gets thousands of orders to its customers in New York City daily.
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Giant retailers like Walmart and Amazon see groceries as the next frontier in e-commerce, but Vinita Nair takes you inside FreshDirect, an online grocery service that has been showing up at front doors for more than a decade.
Macaulay Honors College Seminar 4 popular education product by Brianna Naizir, Fanny Ho, Ashley Abraham, Nicholas Randazzo, Amir Stewart, and Minhal Mahmood (Professor Hillary Caldwell) Petition: www.change.org/p/boycott-freshdirect South Bronx Unite: http://southbronxunite.org/ Friends of Brook Park: http://friendsofbrookpark.org/ White Paper: http://macaulay.cuny.edu/eportfolios/caldwell16/files/2016/05/The-Future-of-Environmental-Justice-White-Paper.pdf Course Webpage: http://macaulay.cuny.edu/eportfolios/caldwell16/category/future-of-community-gardens/
Fresh Direct Gourmet is a team that specialises in rooting-out high quality, specialist, rare ingredients, produce and products. This video, presented by the 'Disciple of Gastronomy' and head of Gourmet Martin Levy, shows you a little more about Gourmet, and how we source our products from Rungis Market, Paris -- the largest food market in the world!
Pinchy started from the bottom of the sea and now he’s here. To celebrate clawing his way to the top, Pinchy is throwing the biggest party of the season and you’re invited. #FDLobsterParty Shop FreshDirect lobsters: www.freshdirect.com/lobsterparty
Chivas Regal presents The Venture finalists: Fresh Direct - Uniting communities through organic, agricultural production. http://theventu.re/ng-fresh-direct Agriculture is typically land intensive, involves high losses and can be risky for farmers to compete effectively. Fresh Direct manufacture, install and market customised hydroponic systems, greenhouses and container farms to help smaller farmers be more sustainable and more effective, both in terms of cost and yield production. We created The Venture to inspire, discover and reward those who believe that business can be a force for good. With $1Million in funding and expert support, The Venture will enable a new generation of social entrepreneurs to create positive change. Visit us: http://www.theventure.com Follow us: http://www...
Different Is Good: FreshDirect Redefines the NYC Grocery Landscape For an example of the relationship between technology and strategic positioning, consider FreshDirect. The New York City--based grocery firm focused on the two most pressing problems for Big Apple shoppers: selection is limited and prices are high. Both of these problems are a function of the high cost of real estate in New York. The solution? Use technology to craft an ultraefficient model that makes an end-run around stores. The firm's "storefront" is a Web site offering one-click menus, semiprepared specials like "meals in four minutes," and the ability to pull up prior grocery lists for fast reorders—all features that appeal to the time-strapped Manhattanites who were the firm's first customers. (The Web's not the onl...
In February of 2012, New York City and New York State announced this massive subsidy package to finance the relocation of FreshDirect to the Harlem River Yard in the South Bronx. South Bronx residents and community-based organizations through the South Bronx Unite! coalition have opposed and filed litigation to prevent the move because, among other things, it would add thousands of car and diesel truck trips every day to a residential community with high asthma rates and a high pollution burden. Grocers and bodega owners join in opposition to this outrageous misuse of public funds that would give Fresh Direct an unfair competitive advantage leading to the closure of vital bricks and mortar stores, and the jobs that they provide, in the South Bronx and throughout New York City. More info at...
Annoyed by having to ride in traffic every day. FreshDirect needs to fix this.
How to get food grown by great providers directly to the consumers with as few stops along the way as possible.